Founded in 2019 by the brothers Dominic, Marco & Michael Hoffmann, the Swiss company has been opening doors to markets that have not yet been (fully) developed and is committed to the development of clear legal frameworks

SWISS Gate AG specializes in the online distribution of premium products for people and pets whose uses are in the food, cosmetics and/or pharmaceutical sectors. The core of the product range is of (hemp) plant origin. The extended product range includes items for daily use.

SWISS Gate AG focuses entirely on the Swiss market and its products are aimed at all adults who are resident in Switzerland or Liechtenstein. Customer satisfaction is the top priority for SWISS Gate AG. Therefore, this applies in general to all business areas: The customer is not king, but emperor!

In order to fulfil the company’s purposes as well as to achieve its corporate goals, SWISS Gate AG has registered the following trademarks:

The products of Herbalea and Old Donald’s are distributed via the online store of

Management Board

Marco Hoffmann

Chief Executive Officer

Professional experience
Cannabis expert, pioneer in cannabis marketing and e-commerce specialist

Education / Training
Bachelor of Science in Business Communications
Certificate of Advanced Studies in Consulting & Communications

Dominic Hoffmann

Chief Financial Officer

Professional experience
Expert in communication, story telling, content marketing and digital marketing
Broad experience in logistics, administration and finance

Education / Training
Master of Arts German Studies & Classical Studies

Michael Hoffmann

Chief Operation Officer

Professional experience
Expert in customer success management and customer care
Many years of experience in customer care centers, planning and communication

Advisory board

Michael Schmid

Strategic planning & creation

Work experience
Founder, CEO and mainly responsible for strategy and creation of the leading Eastern Swiss agency Ammarkt, Swica, Swiss television SRF, Bioforce AG / A.Vogel, Radio Aktuell, Triservice Genève, St.Galler Tagblatt, Publicitas for 15 years

Initial and continuing education
Social media, digital marketing, system marketing at the University of St.Gallen, planner & head of marketing communication

Personal awards
Gold and bronze at the New York Film Festival (Swica and Suzuki), Clinic Award 2013 (winner in the “Best Commercial” category), Best of Print Advertising (Swica)

Pascal Jaberg

Strategy, sales, digital marketing

Work experience
Strategy, marketing and sales development for Basellandschaftliche Kantonalbank, Swisscom AG, Bluewin AG

Initial and continuing education
Business studies, media and communication management at the University of St.Gallen, executive development and leadership University of California Berkeley and University of Vancouver, Digital Marketing & Transformation University of Illinois

Special works and projects
Branch transformation and multi-channel strategy Basellandschaftliche Kantonalbank, gaining market leadership with Swisscom TV, CRM, Smart Data and CX projects, various go-to-markets in the finance and ICT industry, development of a sales academy

Michèle Fischer

Hairdesign, Beauty & Cosmetic, Bodycare

Work experience
Branch manager, hairstylist, training manager and beauty expert at Coiffina AG

Initial and continuing education
LLC training course, Calligraphy Cut diploma, Beauty & Cosmetic Designer diploma

Personal awards
Promotion to Super Service at Coiffina AG; Hairstylist of the Year 2017, 2018 and 2019 at Coiffina AG; Salon of the year 2018 and 2019 at Coiffina AG;